Going “booze-free” for Dry July to help those affected by cancer
Are you willing to give up the booze this month? By celebrating ‘Dry July’, you’ll not only improve your general health and wellness, but also raise much needed funds for those affected by cancer, including patients and their carer’s. By abstaining from the bottle this month, you’ll be making a valuable contribution to wellness programs,…
Annual Biotechnology Industry Survey reveals strongest recorded business sentiment across sector since 2011
Almost four-in-five (77 per cent) AusBiotech Industry Survey respondents described the past 12 months as ‘excellent’ or ‘good’ – a five per cent increase on the previous year, and the strongest result recorded since the survey’s inception in 2011. Furthermore, almost 90 per cent of respondents said they expect their business to grow in 2018,…
Procedure guidance for medicines funded through Life Saving Drugs Program now available
VIVA! Communications congratulates the Department of Health for its publication of the long-awaited ‘Procedure guidance for medicines funded through the Government’s Life Savings Drugs Program (LSDP) – Version 1.0’. The procedural reform guidance outlines the consideration process for new life saving drugs, and medication reviews, among various other items. VIVA! Communications has a longstanding history…
New challenges for medicinal cannabis
The challenges medicinal cannabis is facing in Australia are coming thick and fast. Well, that’s what the Australian consumer and medical media would have you believe this week with a series of articles questioning the benefits of the plant when it comes to managing chronic pain and reducing opioid use. The coverage has come thanks…
New hires for VIVA! Communications
Leading independent health + wellness communications agency, VIVA! Communications Pty Ltd, is pleased to announce the appointment of Julia Slater as Senior Account Director. Julia is charged with leading a number of multi-national pharmaceutical clientele across VIVA! Communications’ portfolio. Her responsibilities will include growing the agency’s core ethical healthcare practice, building even stronger relationships with…
Seqirus joins international vaccine venture to develop long-lasting, universal flu vaccine
Seqirus (owned by CSL) has joined an international, non-profit venture dedicated to decoding the immune system to develop a universal flu vaccine that affords long-lasting protection against seasonal and pandemic influenza across demographics and geography. The Human Vaccines Project aims to decode the human immune system to accelerate development of vaccines and immunotherapies against major…
Early screening crucial to beating bowel cancer
Bowel cancer is Australia’s third most common type of newly diagnosed cancer 15,253 Australians are diagnosed annually with bowel cancer 4,346 of those die from bowel cancer each year, making it the second biggest cancer killer (behind only lung cancer) These are just some of the shocking statistics shared by Bowel Cancer Australia this Bowel…
Influencing the digital landscape
VIVA! Communications’ Principal, Kirsten Bruce, had the pleasure of presenting to Melbourne’s leading pharma marketers about how to influence the digital landscape at the Melbourne Pharma Marketing (MPM) breakfast seminar, hosted by Princeton Digital, at The Cullen Prahran, Melbourne on Monday, June 20, 2018. Entitled Marketing reinvented: New rules and new tools in this digital…
Aussie blokes considerably underestimate their risk of skin cancer & most delay doctor visits: new findings
Less than one-in-three Aussie blokes (32 per cent) consider themselves at high risk of skin cancer, despite 82 per cent reporting at least one known risk factor, such as fair hair, skin that burns easily, or spending time outdoors each week. Moreover, most men (61 per cent) have delayed a doctor visit despite their concern…
World Digestive Health Day 2018
Today is World Digestive Health Day (WDHD) 2018, supported by the World Gastroenterology Organisation (WGO). Digestive disorders can range from obesity to cancers to diarrhoeal disorders, the latter of which is ranked in the top 10 causes of mortality globally. WDHD aims to increase general public awareness of prevention, prevalence, diagnosis, management and treatment of…