Prioritising travel health this holiday season
Throughout 2012, VIVA! worked extensively with CSL on travel health, and it’s been a particularly enjoyable and successful experience. As we’re now approaching the holiday season, we’re taking stock of all we’ve learned regarding travel health and wish to share this information with our blog readers. For so many of us, the holiday season is not only about family and friends, it’s also an opportune…
Team VIVA! attends the 2012 World PR Forum – Melbourne, Australia, November 18 – 20
Communication Without Borders was this year’s theme for the 7th biennial World PR Forum, held for the first time in Australia. Featuring 800 delegates representing 29 countries, this year’s conference was the largest and arguably, most successful ever, with #WPRF becoming the number one trending topic in Australia. This year’s program included a stellar line-up…
VIVA! the Melbourne Cup
Armed with Melbourne Cup form guide and sweep tickets, team VIVA! headed to Sydney’s iconic Bel Mondo restaurant on Tuesday, November 6 for an afternoon of fine food, fab wine and tall hats! A cocktail upon arrival, reserved seating and nervous excitement set the scene for what would prove an eventful Melbourne Cup. Brimming…
An afternoon of indulgence at the Shangri-La
After a busy week, and one too many late nights at the office, the girls at VIVA! were delighted when Managing Director, Paul Jans, surprised them with an afternoon of indulgence at the luxurious Chi Spa, Shangri-La, Sydney. Normally chained to their desks in the pursuit of health + wellness, Paul almost forcibly relocated the…
Happy Halloween
As the bowls of lollies appear in anticipation of those who go door knocking, it’s hard to resist the temptation of a treat…or three. Of course it’s your inner sugar goblin that’s doing all the ghastly work, so why not trick them with a healthy treat that’s so good, it’s scary… Edible eyes: horribly easy…
How dense are you?
Strengthening the nation’s bones on World Osteoporosis Day We’re teaming with Osteoporosis Australia today to pose a candid question to the 6.6 million Australians living with low bone density – “How dense are you?” To answer this question, Osteoporosis Australia is releasing a simple ‘Dense test’ as part of a national awareness drive to alert people…
Globetrotting Aussies risking infectious diseases
Australians are putting themselves at risk of contracting potentially serious infectious diseases while travelling abroad. Researchers from the University of Sydney’s Family Medicine Research Centre have found more than three-in-five Australians are not seeking professional health advice before travelling overseas, with many visiting destinations carrying a risk of infectious diseases, including hepatitis A and B,…
Victory for VIVA!
Team VIVA! wins PR campaign of the year at 2012 PRIME Awards VIVA! Communications, together with client, CSL Biotherapies, clinched PR Campaign of the Year at the highly prestigious 2012 PRIME Awards held at The Westin Hotel, Sydney on Thursday, September 20. The PRIME judging panel rated our campaign, ‘Protecting Against Pneumococcal Pneumonia,’ the “stand-out”…
Childhood obesity infographic featured in NYC’s Times Square
Thank you to our GLOBALHealthPR partner, Spectrum Science, for sharing this photo of the GLOBALHealthPR childhood obesity infographic beaming into Times Square in New York City! Congratulations Team Spectrum for raising awareness on this global issue. We have enjoyed working with you on this year’s social media listening project on childhood obesity. Related posts: Tackling a Weighty…
Tackling a Weighty Issue: VIVA! and GLOBALHealth PR Alarmed by Childhood Obesity Findings
The evolution of Health 2.0 in our data-driven world calls for a shift in the way health organisations connect with their target audiences. On a global scale, there is enormous potential to make an impact through digital technologies. However, it is necessary to understand who is saying what, and where the conversations – or lack…