Social Media + Pharma
Latest tool for pharma marketers now available
The latest version of a global tool that provides up-to-date information on pharmaceutical marketing, public relations and advertising codes across 16 countries, is now available thanks to our GLOBALHealthPR network. Now in its third edition, The Global Guide to Pharma Marketing Codes, provides guidance for responsible health care public relations at local and global levels.…
Read MoreFrom corporate responsibility to corporate sociability
Think back a few years and the buzz word of the business world was CSR (corporate social responsibility). In 2012, sustainability was on everyone’s agenda, but this year there’s been an apparent shift to sociability. Sociability relates to an organisation’s online presence and its level of online social engagement. It’s seen as a way of…
Read MoreGLOBALHealthPR meets in Lisbon, Portugal to share global expertise
Managing Director Paul Jans is currently flying the VIVA! flag at the GHPR annual general meeting for all partnering companies. This year’s AGM is in Lisbon, Portugal and while the weather isn’t all that cheery in Europe, the delegates are making the most of a rare opportunity to come together and share expert knowledge on…
Read MoreNDIS to provide long-term funding for those in need
Yesterday, it was announced that the Government will be increasing the Medicare Levy from 0.5% to 2% from July 2014 to partially cover the $15 million needed for the National Disability Insurance Scheme (NDIS). The scheme was first recommended by the Productivity Commission in 2011 and is intended to provide funding support to Australians with…
Read MoreLaunching VIVA! Digital
There’s no denying that digital communications have become a huge part of our daily lives. From mobile apps to Facebook, from infographics toonline tutorials, the ways in which we interact and learn have certainly changed in recent years. VIVA! Communications has been offering digital communication solutions to our clients for the past decade, and we…
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