Posts Tagged ‘social media’
Celebrating World Skin Health Day
World Skin Health Day (WSHD) – August 29, 2018 – helps to raise awareness about the significant impact of skin disease, globally, and improving access to treatment in local communities. Through their WSHD social media campaign, “Understand”, the Australasian College of Dermatologists (ACD) are promoting the unique experiences of patient support groups and aim to…
Read MoreHealthcare marketers to benefit from new industry guidelines on social media use
New guidelines intended to increase confidence in connecting brands and health information with social media audiences The Australian Self Medication Industry (ASMI) will launch new industry social media guidelines at its annual conference in Sydney today, to help guide non-- prescription healthcare marketers to continue to engage with audiences in the new media in a…
Read MoreIndustry edging closer to first-ever social media guidelines
With social media pervading every aspect of our lives, the Australian Self Medication Industry (ASMI) has recently put its industry- first, draft Social Media Guidelines up for public consultation. The guidelines are expected to play an important role in helping all manufacturers of consumer healthcare products manage social media responsibly to ensure consumers are able to access…
Read MoreGLOBALHealthPR boosts Twitter presence
GLOBALHealthPR partners love to actively participate, and contribute to, social media chatter. So, it’s no surprise that we have come together to run a dedicated @GLOBALHealthPR Twitter page. GHPR’s global presence We are now tweeting daily on relevant pharmaceutical, healthcare and science developments. Feel free to take a moment to follow the @GLOBALHealthPR…
Read MoreMummy blogs best
Forget about journalists, it’s bloggers that PR companies need to cultivate nowadays. As mentioned in past VIVA! blogs, journalists – especially health journalists – as we know them are a dying breed with the shrinking newsroom. This has helped pave the way for the rise of the ‘blogger’. Bloggers are not a particularly new phenomenon. The…
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