Want to learn how to engage your customers and reap the benefits from e-Detailing? E-Marketing specialist, Matthew Martin, Boehringer Ingelheim will shed light on the topic at the 2012 Digital Pharma Seminar in Sydney this Wednesday.  “Digital technology has become integral to the healthcare conversation, presenting opportunities for sharing, developing and educating. “My presentation will…

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The 2012 Digital Pharma Seminar, hosted by VIVA! Communications and Princeton Digital, is a one-day, innovative and dynamic workshop designed to cultivate the digital skills of pharmaceutical marketers and communicators. Learn from local and industry leaders, who will share their knowledge and relevant case studies in digital marketing. Walk away with the building blocks to coordinating…

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VIVA! Communications wishes to congratulate Will Delaat, current director of the Fragile X Association of Australia (FXAA), Pharmaxis and EnGenelC, who was named today in the Queen’s Birthday Honours List. Mr Delaat was honoured for ‘his service to the pharmaceutical industry through roles with professional organisations, to the development of medicines policy and reform, and to…

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Takeda Pharmaceuticals announces Mr James Jones has been appointed to lead the combined Takeda and Nycomed commercial operation in Australia, following the recent completion of Takeda’s acquisition of Nycomed. Mr Jones, who most recently served as Managing Director at Nycomed Australia, says Takeda and Nycomed are a strong strategic fit, with complementary geographies and product…

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