GHPR founder awarded high accolades

VIVA! Communications is proud to be the only Australian representative company in the largest global network of independent healthcare communication agencies. Today we’re especially proud, because it’s been announced that John J. Seng, founder of GHPR and a true stalwart of the PR profession, will be honoured with the 2013 Frank J. Weaver Lifetime Achievement…

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5 myths of giant PR firms

Earlier this week, two leading independent PR agencies, including our US-based GlobalHealthPR partner, Spectrum, took the time to review some of the advantages and myths of working with multinational PR firms versus small to mid-size independent agencies. According to Spectrum President, John J. Seng and Pollock Communications President, Louise Pollock, one of the most common…

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Healthcare communications: social media listening in a health 2.0 world

As the exclusive Australian partner to GLOBALHealthPR, Team VIVA! joined our counterparts across Asia-Pacific, the Americas and Europe, for the first annual International Healthcare Social Media Summit (IHSMS), held at Spectrum Science headquarters in Washington DC. Drawing on real-life scenarios in health and science communications, key speakers at the IHSMS streamed live at 11pm AEST…

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