Recent Post

Ice or heat?

It’s the million-dollar question and it’s a hot topic for debate amongst many practitioners. If we have had a sprain, strain, bruise, pull or tear – and we want to reduce the pain – do we use heat or ice? The answer to this question comes down to what tissue is actually injured. Is it…

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Leading pharmacy editor shares best practice tips & tricks with Team VIVA! at agency’s annual off-site meeting

On Monday, September 11, 2017, we (VIVA! Communications) staged our annual workshop at Doltone House, Jones Bay Wharf, Pyrmont to reflect on our many achievements over the past year, chew the fat on our business goals, and define our objectives and strategies moving forward. Chaired by VIVA! Communications’ Managing Director, Paul Jans, our off-site meeting…

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Tailoring medicines through DNA sequencing – the future of medicine

It sounds like the stuff of science fiction, but scientists and health researchers believe genetic testing should lead to the personalisation of medicine to an individual’s DNA – a practice that will be the norm within 15 years. Breakthroughs in DNA sequencing have already led to the development of cancer vaccines for melanoma skin cancer,…

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Women’s Health Week 2017 – different life stages critical to understanding women’s health

To mark Women’s Health Week (September 4-8, 2017), the Jean Hailes Foundation has released data from its Women’s Health Survey, 2017. According to the organisation, their 2017 women’s health survey, the third annual survey they have released to better understand the health information needs and behaviours of Aussie women, had the following three main aims:…

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New heart-health app revealed

A revolutionary new app that gives a “heart health check” in 60 seconds using only a smart phone camera could ultimately replace the currently used echocardiography, according to a new paper published recently. By holding the phone up against a patient’s neck for one minute, the technology measures the tiny amount of displacement in the…

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