Social Media
Visualising complex science for maximum impact
In healthcare communications, some of the most important messages are decided before a single word is read. Scientific evidence, regulatory nuance, and patient impact demand careful explanation. Yet audiences scan, interpret, and react visually first. Visual communication acts as a shortcut to clarity, allowing complex ideas to be understood quickly and intuitively. Unlike written language,…
Read MoreFrom control to connection: how healthcare communications has evolved
Merely two decades ago, health communications prioritised control. Today, it’s about connection. Organisations that recognise this shift are well-positioned to earn trust and engage professionals, patients, and communities. In the mid-2000s, the media release was king. Healthcare communications primarily revolved around product announcements, regulatory approvals (PBS listings and TGA announcements), funding updates, and clinical milestones.…
Read More💛 March into Yellow: raising awareness for endometriosis 💛
This month (March) represents ‘March into Yellow’ Endometriosis Awareness Month, which sheds light on this debilitating female health condition. 💛⭐ And today (March 28, 2026) marks ‘Endo Giving Day’ – a time to take action for those living with endometriosis. Endometriosis Australia will match every donation made to their organisation today,…
Read More🌸 Happy International Women’s Day 2025 🌸
Saturday March 8, 2025 marks International Women’s Day 2025 – a day in which we celebrate every woman worldwide who helps to shape & inspire lives.🌏🌟 In 1908, 15,000 women in New York protested for better pay,…
Read MoreMerry Christmas from Team VIVA!
🎄 Happy holidays from VIVA! Communications🎄 As we reflect on the past year, we wish to extend our heartfelt thanks, & appreciation to you – our clientele, partners, suppliers & peers, for your collective, unwavering loyalty & support. Thank you for riding & enabling us to navigate, the highs & lows…
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