Supporting Kiss Goodbye to MS this May

May marks Multiple Sclerosis (MS) Awareness month and there have been plenty of events taking place across the country to support the tens of  thousands of Australians affected by the disease and raise money to fund research into a cure. During May, Australians have been encouraged to wear red lipstick and clothing and share the…

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International Food Revolution Day

He is funny, he is British and he is a wiz in the kitchen! You guessed it, it’s Jamie Oliver. Today is Food Revolution Day, the culmination of Jamie Oliver’s campaign to educate people on good food choices and fresh produce. This year the event is taking place across 72 nations, from Australia to America…

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The Budget 2013 impact on health and pharma

Yesterday’s Budget contained some major health measures – good for some, not so good for others.  Media commentators have hailed it as everything from ‘sensible’ and ‘weird,’ to ‘brave,’ and ‘dignified.’ Whichever way you look at it, it’s a budget from a Government which is highly unlikely to remain in power beyond the September 2013…

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PRIA introduces PR accreditation

In a bid to raise the standards of the PR industry, the Public Relations Institute of Australia (PRIA) is developing its own industry accreditation program. While PRIA has a long-standing history of accrediting university PR programs, there has not previously been a standard of accreditation for individual PR professionals. “We have a code of ethics…

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And it’s a wrap!

What a week it has been for VIVA! Between orchestrating a public awareness campaign, overseas travel, farewelling a stellar intern and winning the role of host country for next year’s annual GlobalHealthPR meeting, VIVA! has had its share of fabulous moments. As Managing Director, Paul made his way back from the annual GlobalHealthPR meeting in…

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