DigiPharm 2011 series: Call quality is still King

VIVA! catches up with DigiPharm Australia 2011 speaker, Rob Dickerson, Sales & Marketing Director, Warner Chilcott / Invida Simply uploading a printed version of a pharmaceutical sales aid to a tablet device, such as the iPad, will not enhance sales results, says Asia-Pacific Sales & Marketing Director Rob Dickerson. With 20 years experience in the…

Read More

Digital Pharma Marketing Australia 2011

Over the next two weeks, VIVA! is bringing our blog readers a special edition series on the upcoming Digital Pharma Marketing Australia 2011 (Digipharm). Watch this space for Digipharm Australia news updates as we post real-time tweets and blogs + live updates from the event next week. Stay tuned! Digital Pharma Marketing Australia 2011 –…

Read More