VIVA! Guide to Good Tweeting

Twitter has become the social media ‘tool’ of choice for the business world and this is understandable considering its worldwide appeal. In Australia alone as at June 2013 there were 2,167,849 active Australian Twitter users according to Socialmedianews.com.au. The platform has become a huge resource and knowledge-sharing hub for all types of businesses and professionals…

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What ‘The Great Gatsby’ can teach us about PR

Team VIVA! recently attended the opening night of The Great Gatsby at a local Sydney cinema and inspired by an article we read, What ‘The Great Gatsby’ can teach us about PR, we have come up with our own analysis of what lessons the acclaimed 1920s novel by F. Scott Fitzgerald may hold for PR…

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Team VIVA! expands

VIVA! Communications wishes to announce the introduction of a new member to the VIVA! crew. VIVA! Principal, Kirsten Bruce, gave birth to Tristan Hugo Robert on Friday, May 17 at 3.56pm, weighing in at 3.63kgs and 51.5cm long. Kirsten’s family is thrilled to have welcomed their first son into the world, who joins older siblings,…

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Eight popular Medical Myths busted!

In our job as professional communicators, we take pride in educating the public on health issues and the best possible treatments available. As part of most campaigns there’s an element of debunking medical myths and dealing with contradictions. Sometimes old-wives’ tales don’t stack up that well against medical facts, but they can be more persistent…

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