Global Guide to Pharma Marketing

The Global Guide to Pharma Marketing Codes was developed by GHMC partners to help pharmaceutical marketers maximise PR opportunities around the world.

This truly unique publication – the product of insights and expertise from the world’s largest independent health and medical public relations group worldwide – provides an overview of basic healthcare promotional regulations and answers the most frequently asked questions about what is, and isn’t permitted, with respect to the media and third-party involvement in different marketplaces, worldwide.

To learn more, contact VIVA! Communications on +61 2 9968 3741.