Laurie makes a splash with Team VIVA!

Team VIVA! had the pleasure of working with Olympic and World Champion swim coach, Laurie Lawrence at a national nursing conference on the Gold Coast today (Friday, March 2, 2012) to call upon the Government to fund a national network of community-based Parkinson’s nurse specialists. Lawrence lent his voice to the call in support of…

Child sexual behaviours – Is this normal?

“My 13-year-old son spends a lot of time in his bedroom with the door shut.” “My teenager is texting revealing photos of herself to her boyfriend.” “My son, 8, masturbates at school, often exposing himself to others.” Is this normal? Family Planning Queensland’s revolutionary book, Is This Normal? Understanding your child’s sexual behaviour, released today…

Understanding children’s sexual behaviour

A revolutionary book – to be launched on Tuesday, February 7, 2012 – is set to shed light on child sexual behaviours and help parents and carers guide healthy sexual development. Published by Family Planning Queensland (FPQ), the book is a practical, must-read for every parent and professional working with children.

New health news website embracing digital age

Team VIVA! welcomes the introduction of a new daily, breaking news and opinion website focused on Australia’s health system. Health Reporter, backed by a team of experienced journalists and health industry professionals, stemmed from the belief by its owners that Australia’s health system is important and large enough to have its own daily online news…

How to keep your New Year’s resolutions

If statistics are anything to go by, the majority of people reading this will have resolved to live better in 2012, whether getting fitter, quitting smoking, cutting back on alcohol, or spending more time with family and friends. However statistically, three-quarters of people would have given up already. According to a British survey, just nine…

Spreading the Aussie Christmas cheer abroad

Santa surfing behind Rudolf the red-nosed kangaroo might seem perfectly normal to us at VIVA! HQ but it was something of a treat for our friends in Washington, DC. VIVA! was delighted to receive a Christmas email from our GLOBALHealthPR partners, Spectrum PR. Spectrum founder and president, John Seng, and his daughter, Victoria, spotted the…

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VIVA! relocates to Middle Head

Following eight wonderful years at our original office in Chatswood, we’re pleased to announce our relocation to Middle Head Precinct in Mosman. As VIVA! Communications continues to grow as a dynamic and strategic health and wellness communications agency, we’ve decided to swap the hustle and bustle for more serene offices in Mosman. Team VIVA! are…

Sanofi's Will Collie

Highlights from day 2 – Digital Pharma Marketing Australia Conference

Sanofi’s Will Collie says digital is not the strategy – strategy is to apply digital to your marketing mix Sanofi product manager Andrew Moore opened day two of the Digital Pharma conference with a case study on how pharmaceutical marketers are looking towards social networks for insight. Andrew rebuked popular myths and phobias surrounding social…

DigiPharm 2011 special series: Does your agency need a health check?

If this year’s DigiPharma Sydney conference is any indicator, pharmaceutical companies across Australia are embracing the digital revolution. Whether it be patient interaction via a Facebook page or using an iPad to inform healthcare professionals about emerging health solutions, there’s no doubt that our healthcare industry is exploring the use of digital and social media…

Panel members, Cathy Withers from iNova Pharmaceuticals, Maria McManus from Roche Pharmaceuticals and Peter Stephenson from MSD Australia, discuss digital marketing case studies with conference delegates.

3 key takeaways from DigiPharm Sydney – DAY ONE

As the first day of the inaugural Digital Pharma Marketing Australia 2011 conference draws to a close, VIVA! presents our readers with a recap of presentation highlights and top tips for developing digital health campaigns. Panel members, Cathy Withers from iNova Pharmaceuticals, Maria McManus from Roche Pharmaceuticals and Peter Stephenson from MSD Australia, discuss digital…