Branding – Giving consumers buyer confidence for OTC medications

Earlier this month the Australian Self Medication Industry (ASMI) 2013 Conference hosted an array of local and international delegates to address the successes, challenges and trends facing the self-medication industry. Leading Australian journalist, Virginia Trioli, presented to consumer healthcare and industry government representatives, healthcare professionals and academia on the topic of ‘Self-Care: Driving a consumer-centric…

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World Cup dengue fever risk

Those travelling to the World Cup in Brazil next year are at potential risk of contracting a mosquito-borne virus, according to commentary published in the renowned scientific journal, Nature. A world-leading infectious diseases expert is strongly urging Brazil to minimise the number of dengue-transmitting mosquitoes during the World Cup by implementing aggressive vector control in…

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QLD Schoolies flirting with health hazards offshore

Queensland school-leavers heading offshore to the exotic hotspots of Bali, Thailand, Cambodia, Fiji and Vanuatu to celebrate ‘Schoolies’ this weekend may be unwittingly exposing themselves to potentially fatal infectious diseases, including rabies, hepatitis A, meningococcal disease, measles, gastrointestinal infections, malaria and dengue. Today, leading travel health pioneer, Dr Deb Mills, will be urging scores of…

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Pharmacy and IT merging for better lung health

As further evidence of the evolving role of the pharmacist, people will now be able to get an instant lung health assessment at their local pharmacist. A new partnership between the Lung Foundation Australia and health technology provider, Healthpoint has paved the way for the creation of a computerised questionnaire using a touchscreen unit or…

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The trials & triumphs of public transport

VIVA! Account Executive, Kirsty Noffke was born in the regional town of Tweed Heads and lived there until her relocation to the big smoke in May. Here she shares some commentary on Sydney living. There’s a surefire way to spot a non-Sydney-sider waiting for public transport – they’re smiling. That’s me. Waiting at the bus…

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