Posts by VIVA! Communications
Early screening crucial to beating bowel cancer
Bowel cancer is Australia’s third most common type of newly diagnosed cancer 15,253 Australians are diagnosed annually with bowel cancer 4,346 of those die from bowel cancer each year, making it the second biggest cancer killer (behind only lung cancer) These are just some of the shocking statistics shared by Bowel Cancer Australia this Bowel…
Read MoreInfluencing the digital landscape
VIVA! Communications’ Principal, Kirsten Bruce, had the pleasure of presenting to Melbourne’s leading pharma marketers about how to influence the digital landscape at the Melbourne Pharma Marketing (MPM) breakfast seminar, hosted by Princeton Digital, at The Cullen Prahran, Melbourne on Monday, June 20, 2018. Entitled Marketing reinvented: New rules and new tools in this digital…
Read MoreAussie blokes considerably underestimate their risk of skin cancer & most delay doctor visits: new findings
Less than one-in-three Aussie blokes (32 per cent) consider themselves at high risk of skin cancer, despite 82 per cent reporting at least one known risk factor, such as fair hair, skin that burns easily, or spending time outdoors each week. Moreover, most men (61 per cent) have delayed a doctor visit despite their concern…
Read MoreWorld Digestive Health Day 2018
Today is World Digestive Health Day (WDHD) 2018, supported by the World Gastroenterology Organisation (WGO). Digestive disorders can range from obesity to cancers to diarrhoeal disorders, the latter of which is ranked in the top 10 causes of mortality globally. WDHD aims to increase general public awareness of prevention, prevalence, diagnosis, management and treatment of…
Read MoreUrgent community plea to reverse declining vaccination rates against fatal lung infection this Pneumonia Awareness Week
Lung Foundation Australia is teaming with researchers, doctors and patients Australia-wide today, during Pneumonia Awareness Week (13-20 May), to call for proactive community action to address the declining vaccination rates against pneumococcal pneumonia – an infection responsible for more than 15,000 GP visits, 8,000 hospitalisations, and 2,000 deaths among those aged over 65 each year. Their…
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