Posts by Team VIVA!
Tips for setting up a successful blog
Earlier this year, VIVA staff attended a bloggers conference and overheard a great comment describing blogs as the modern-day back fence – a place to share information with your local community and be inspired by another’s way of life. We thought it was a great metaphor – even though we don’t interact much with our physical…
Read MoreDon’t turn a blind eye
Eyes definitely fall into the category of human body parts that are easily taken for granted. Yet vision is integral to our day-to-day existence, we rely on it and we ought to take better care of it. Only if someone close to us develops an eye disorder that severely impairs their vision, do we actually…
Read MoreThe Doctor will ‘skype’ you now
In the not too distant future and in this very galaxy, you could be seeing your GP from the comfort of your own couch. GPs consulting with patients via social media! No, it’s not just a new wild idea, it’s an actual prediction put forward by the Royal College of General Practitioners in the UK.…
Read MoreMeasuring PR success
In today’s economic climate most companies are constantly under pressure to justify PR campaigns and programs. One of the reasons is that in some circumstances, it can be hard to document a direct correlation between a PR campaign and a tangible outcome. When a campaign is supported by both marketing and PR initiatives, it can…
Read MoreJoin the bowel movement!
Bowel Cancer Awareness Month (formerly Bowel Cancer Awareness Week) is well underway. Now in its thirteenth year, the initiative aims to raise public awareness of a disease that claims the lives of 77 Australians every week. According to Bowel Cancer Australia, the disease is the second most common type of newly diagnosed cancer in Australia affecting both…
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