Posts by Team VIVA!
Telling your health story with Instagram
When I first heard the rumblings that yet another mobile social media platform had launched into the market, I was somewhat sceptical. But I have learnt a lot more about Instagram since. I now know that it boasts around 100 million users and after some research, have found that the free, instant photo-sharing app (now…
Read MorePR hits its straps in a changed science and health news environment
The general contraction of media and journalism has led to the loss of hundreds, if not thousands of journalists and it’s a continuing trend. This haemorrhaging of writers worldwide has been particularly brutal in science and health journalism. Conversely there is now more pressure for journalists to create more ‘news’ content than ever. So as…
Read MoreHealthcare providers and patients come together online
Following on from last week’s blog about good tweeting, VIVA! Communications thought we’d continue the discussion about healthcare and social media. We stumbled on an article from online publication, thesocialmediahat.com in which they cited some research undertaken by editors at a US health administration education institution into healthcare and social media. What they found was…
Read MoreVIVA! Guide to Good Tweeting
Twitter has become the social media ‘tool’ of choice for the business world and this is understandable considering its worldwide appeal. In Australia alone as at June 2013 there were 2,167,849 active Australian Twitter users according to Socialmedianews.com.au. The platform has become a huge resource and knowledge-sharing hub for all types of businesses and professionals…
Read MoreClinical trial spurs search for more Progeria children
To coincide with a new Progeria clinical trial, the campaign to locate more children across the globe living with the rare and fatal rapid-ageing condition has begun. The search is timely, as approximately 40 children from around the world travel to Boston, Massachusetts, in the United States over the next few months to take part…
Read More