A new research review confirming the ‘health and prolongevity effects’ of the traditional extra virgin olive oil (EVOO)-containing Mediterranean diet coincides with today’s launch of the world’s-first online science repository on the health benefits of olive products. Conducted by US and Italian geriatric and nutritional research scientists, the Health Benefits of the Mediterranean Diet: Metabolic…

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As February draws to a close, the cooler days will inevitably begin to outnumber the warmer ones. Ushered in alongside the chilly temperatures will be viruses such as the flu and rhinovirus (the common cold). At VIVA! we’re not only dedicated to inspiring healthy lifestyles through our PR work in the general community, but we’re…

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